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Archives

Western Michigan Athletics – WMU Athletics Enlists Altius Sports Partners to Enhance NIL Infrastructure

Memphis Athletics – Memphis Athletics and ASP Announce Mark C. Greer Jr. as NIL General Manager and Camie Cole as Athlete Marketing Manager

Wisconsin Athletics – Wisconsin Athletics Strengthens NIL Operations

Michigan Athletics – University of Michigan Athletics Bolsters NIL Operations with Learfield and Altius Sports Partners

CCU Athletics – Coastal Carolina University Fortifies NIL Operations in New Partnership with Altius Sports, Appoints In-House NIL General Manager

Stanford Athletics – Stanford Athletics Reinforces NIL Program with In-House NIL General Manager

On3 – Altius Sports Partners provides schools with direction amid seismic industry change

Iowa Athletics – Brickman Joins UI Athletics as Altius Sports GM for NIL/Strategy, Operations

Arizona Athletics – Arizona Welcomes Altius Sports for In-House Leadership in NIL Operations

Altius Sports Partners – Altius Sports Partners Acquired by underdog & company, backed by NewSpring Holdings

Delaware Athletics – Delaware Teams Up with ASP Academy to Strengthen NIL Program

Shake Shack – Shake Shack, Altius team up for new NIL campaign

Loyola Marymount University Athletics – LMU Athletics Department Adds Altius Sports NIL GM Position

Iowa Athletics – University of Iowa Athletics Brings Altius Sports Personnel In-House to Lead NIL Operations

Wisconsin Athletics – Wisconsin Athletics welcomes Sadoff as NIL Athlete Marketing Manager

Cincinnati Athletics – Bearcats Boost NIL, Altius Partnership with Addition to Athlete Services Department

Memphis Athletics – University of Memphis Athletics and Altius Sports Join Forces for In-House Athlete Services Department

Oklahoma University Athletics – OU Athletics Launches First-of-Its-Kind Athlete Services Division

Rutgers Athletics – Athletics Tabs Reed Zak To Lead NIL

Georgia Athletics – Georgia Athletics Expands NIL Support, Names Former Bulldog Reggie Carter as Athlete Marketing Manager . . .

Illinois Athletics – Illinois Athletics Partners with Altius Sports to Strengthen NIL Program

Loyola Marymount University Athletics – LMU Athletics and Altius Sports Team Up for In-House Athlete NIL Management

Wisconsin Athletics – Wisconsin Athletics Strengthens Support for NIL Operations

Sports Business Journal – Altius Sports Partners expanding services and support to connect athletes directly with brands

Altius Sports Partners – Coaches+ Media™ and Altius Announce New Partnership to Create & Develop Premium Content

Arizona State Athletics – Arizona State Athletics Welcomes Rachael Bacchus as On-campus GM for Altius and NIL Programming

NBC Sports – NBC Sports teams with Altius to broaden NIL reach

Nebraska Athletics – Nebraska Names New NIL Director, Extends Contract with Altius Sports Partners

Rutgers Athletics – Rutgers Athletics Brings Altius Sports Personnel In-House to Manage Athlete-Driven NIL Operations

Georgia Athletics – Georgia Athletics Creates In-House NIL Department, Expands Partnership with Altius

On3 – How Altius assisted Powerade in entering NIL space

Marquette Athletics – Marquette Names First On-Campus NIL General Manager

USC Athletics – Former Trojan Track & Field Star Lyndsey Lopes Named Altius Sports’ On-Campus NIL GM at USC

Altius Sports Partners – Altius Sports and Women Leaders in College Sports Extend & Elevate Partnership

Altius Sports Partners – Altius Sports Partners Appoints Expert Legal & Business Strategist Rob Hostetter as General Counsel

Altius Sports Partners – Altius Sports Teams with NFL & NFLPA to Educate College Football Players on Transitioning to Professional Careers

Arizona State Athletics – Sun Devil Athletics Adding In-house Altius Sports Personnel to Manage Athlete NIL Operations

Altius Sports Partners – Altius Sports Partners Appoints Stanford Deputy AD Tommy Gray as Chief Strategy Officer

USC Law Magazine – Casey Schwab discusses his path to a successful career in USC Law Magazine

Marquette Athletics – Marquette Adding In-House ASP Personnel to Manage Athlete-Driven NIL Operations

Altius Sports Partners – Altius Sports Partners Hires Kim DeCarolis and Kelly Navarro

USC Athletics – USC Athletics Brings Altius Sports Personnel In-House to Manage Athlete-Driven NIL Operations

Sports Business Journal – Altius Sports Partners Launches NIL Educational Program

Ole Miss Athletics – Ole Miss Athletics Launches Partnership with Altius Sports Partners

Cincinnati Athletics – Greg Harrell Named GM of Altius Sports’ On-Campus NIL Department at Cincinnati Athletics

Northwestern Athletics – Brad Bauer Named GM of On-Campus NIL Department

ESPN – Players, schools, boosters adjusting to new NIL reality – and opportunity

Arizona State Athletics – Arizona State Athletics Teams with Altius Sports to Develop Comprehensive NIL Program

Boardroom – Inside Altius Sports’ GM Program for Navigating NIL

Cincinnati Athletics – Cincinnati Athletics Partners with Altius, Continues to Embrace NIL through IMPACT

Sports Business Journal – The next moves in NIL: Altius grows its advisory firm by creating on-campus program

Kansas Athletics – KU Athletics Teams with Altius Sports to Enhance NIL Program

Auburn Athletics – Auburn Athletics partners with Altius Sports to impact NIL program

The Athletic – What USC’s new NIL deal means for the Trojans’ future in college football’s new world

Georgetown Athletics – Georgetown Athletics Partners with Altius Sports to Bolster NIL Program

Marquette Athletics – Marquette Athletics Taps Altius Sports To Expand NIL program

Miami Athletics – Miami Athletics Teams with Altius Sports to Enhance NIL Program

Sportico – With NIL Money Comes an Inescapable Fact: Taxes Are Owed

Sports Business Journal – Luck joins Altius Sports Partners full time as chair

Nebraska Athletics – Nebraska Partners with Altius Sports to Bolster NIL Program

Wisconsin Athletics – Wisconsin partners with Altius Sports to strengthen growing NIL program

On3 – In new NIL partnership with Altius, Penn State takes another step

Penn State Athletics – Athletics Partners with Altius to Bolster Comprehensive NIL Program

MarketScale – How College Athletic Departments Should be Educating their Athletes on NIL

Clemson Athletics – Clemson Tabs Altius to Further Develop NIL Education Program

Sportico – Schools’ Purchase of NIL May Grow Revenues, Split College Sports

Oklahoma Athletics – OU Taps Altius to Build Best-In-Class NIL Program

Villanova Athletics – Villanova Athletics Partners with Altius in Multiyear Deal to Advance NIL Strategy​

Mississippi State Athletics – MSU Partners With Altius Sports To Enhance NIL Education Program

On3 – Student-athletes as school employees could lead to interesting negotiations

Virginia Athletics – Virginia Athletics Partners with Altius Sports for Comprehensive NIL Program

Oklahoma State Athletics – Oklahoma State University Athletics Selects Altius Sports to Enhance NIL Program

Front Office Sports – The Company Educating College Sports’ Biggest Programs on NIL

Sports Business Journal – College discourse: Athletes as employees

Sportico – Employment rights expected to shake up college sports landscape in 2022

Sports Business Journal – SBJ Unpacks: Leaders confident in future of college sports

Sports Business Journal – A new breed of agency 

Northwestern Athletics – Altius Sports Partners, NU Link for Comprehensive NIL Program

Sportico – College NIL Firms Challenged by Speed of Free-Market Reform Push

Sportico – The Brandr Group Brings Altius on Board as College Group Licensing Grows

Georgia Athletics – Georgia Athletics Launches LeGAcy, A Comprehensive Name, Image and Likeness Program

Purdue Athletics – Purdue Athletics to Develop Comprehensive NIL Program with Altius Sports Partners

Sports Business Journal – NIL deals show schools thinking long term

Atlanta Business Chronicle – Here’s how much UGA is paying its NIL advisory firm

Sports Illustrated – The first thing to understand about NIL is that nobody fully understands NIL

CBS News – It’s the “wild, Wild West” for companies hoping to monetize college athletes

Sports Business Journal – Stakeholders give their take on start to NIL

Sports Business Journal – OneTeam Partners signs Altius, INFLCR

Hook’em.com – A matter of trust: Cottage industry springs to life for NIL issues, but whom does it serve?

247Sports – Lady Vol Reporters’ Notebook 

The Business Journals – Altius Sports Partners COO on consulting universities through NIL

Seattle Times – The name, image and likeness era is here for college athletes; UW athletics says it’s ready

WBIR Channel 10 – Athletes can make money under new NCAA “Name, Image and Likeness” interim policy

NFL.com – Follow the money: Will NIL laws sway NFL draft early entry decisions?

Sports Business Journal – Tennessee’s Andrew Donovan joining Altius to work on NIL compliance rules

Mercury News – What the Name, Image and Likeness legislation means for the NCAA and the Pac-12

ESPN – NIL Prep for schools ‘like building an airplane when you’re flying’

Indiana Athletics – Indiana University Athletics Partners with Altius Sports Partners to Develop NIL Program

Sports Business Journal – USC hires Altius Sports Partners to handle NIL needs

USC Athletics – USC Athletics Announces Partnership with Altius Sports Partners to Develop Comprehensive NIL Program

Sports Business Journal – Univ. of North Carolina signs three providers for NIL resources

North Carolina Athletics – Carolina Athletics Launches Educational Programming to Strengthen NIL Opportunities

Sports Business Journal – Dawn of NIL era looms

CNBC – Morgan Stanley has a new pipeline into college athlete compensation

Sports Business Journal – Tennessee ties NIL ed. to business minor

Tennessee Athletics – Tennessee Athletics Deploying Comprehensive NIL Resources for Student-Athletes

Sportico – Altius Sports Partners add Michael Lynch and Renie Anderson as Advisors

Sports Business Journal – Altius Sports to help UGA with NIL education

Georgia Athletics – ASP and UGA Team Up to Educate Student-Athletes on NIL

Sports Business Journal – Inevitable growing pains will inform, and benefit, the landscape of NIL

Kiplinger – Should Student-Athletes Be Paid to Play?

Sports Business Journal – South Carolina hires Altius Sports to manage NIL process

247Sports – Gamecocks partner with name, image, likeness firm

Sports Business Journal – Altius Sports Partners has a plan for NIL space – and two major clients

Sportico – NIL prep continues undeterred with focus on Florida despite NCAA delay

Sports Business Journal – With legislation pending, NCAA is creating infrastructure and guidelines to manage NIL

Sportico – NIL consulting contracts reveal menu of services as colleges boost recruiting

247Sports – Urban Meyer, Oliver Luck join firm to advise on NIL

LSU Athletics – LSU Athletics Partners with All-Star Team of NIL Experts

Sports Illustrated – LSU Announces Partnership with Altius Sports for NIL Guidance

Sports Marketing Review – Urban Meyer Takes on NIL Role, Joins Altius Sports Partners

Front Office Sports – Urban Meyer, Oliver Luck, Jessica Mendoza Join New NIL Consulting Firm

XFL News Hub – Oliver Luck, Urban Meyer Join Forces To Work On NIL Rights