Bob Keyser is the Vice President of Client Strategy & Insights at Altius Sports Partners, with over 25 years of experience developing innovative strategies for leading organizations in sports, media, and technology.
Previously, Bob was the Senior Vice President of University Relations and Partnership Development at Pac-12 Networks, where he served as the primary liaison to conference athletic departments. In this role, he provided strategic counsel, managed key relationships, and developed cross-platform strategies to maximize media and sponsorship value. He also oversaw corporate partner fulfillment for brands like AT&T, Chevron, and New York Life and was a member of the Commissioner’s Senior Leadership Team.
Before joining the Pac-12, Keyser built his expertise across agency and consulting roles. At Schematic, he led business development, digital strategy, and client services, delivering solutions for global clients like Coca-Cola, NPR, and Dell. He also spearheaded the agency’s sports marketing practice, collaborating with ESPN, Turner Sports, and the PGA Tour on interactive experiences. Earlier, as Vice President of Marketing Strategy at Digitas/Modem Media, he managed accounts such as Delta Airlines and Royal Caribbean. Bob’s career began with a decade in management consulting, including five years at Accenture, and later included leading the interactive marketing division for The Football Network, a start-up focused on 24/7 football coverage.
Bob holds a Bachelor of Science in Computer Science and Mathematics and an MBA in Technology Innovation from Duke University.